Things Entrepreneurs Can Learn From Georgia’s Sugar Bowl Loss

  • Posted by Ashley Panter
  • On January 2, 2019
Let’s be honest… most of Dawgnation is waking up this morning like: But you know what? Failure happens. It happens to us all… especially to entrepreneurs… it’s inevitable. The worst part about failure is the feeling of being crushed, defeated, and as if you’ll never be a successful entrepreneur (or a National Championship winning football […]
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Small Business in Music

  • Posted by Ashley Panter
  • On November 16, 2018
In the 2018 edition of the University of Georgia Small Business Development Center’s international award-winning publication, “Small Business and Its Impact on Georgia,” the article below titled, “Spotlight Industries in Georgia: Music,” was featured. Georgia isn’t always the first place that comes to mind when someone thinks of the music industry. Cities like Nashville, Los Angeles, […]
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Small Businesses Fail for Consistent Reasons

  • Posted by Ashley Panter
  • On July 24, 2018
The statistics on small business failure vary widely depending on the report and the source. Some say nine out of 10 while others put the first year failure rate as low as 20 percent. As a small business owner, you may not care what the actual number is as long as you are not one […]
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Financial Figures You Should Monitor

  • Posted by Ashley Panter
  • On July 24, 2018
As a business consultant, I get to help people grow their businesses. The first meeting I have with clients typically starts with them telling me about their business. I watch them light up as they talk about their mission and vision and how far they have come. When I shift the conversation over to their […]
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How to Have the Most Success With LinkedIn

  • Posted by Ashley Panter
  • On July 24, 2018
LinkedIn is unique among social media platforms and is the acknowledged leader for B2B marketing activities. LinkedIn’s member engagement has grown by 50% in the past year, and the number of members liking, commenting, and sharing content on the platform has actually doubled. The primary measure of your success on LinkedIn is engagement, defined as […]
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How a Smiley Face in the Right Place Can Improve Audience Engagement

  • Posted by Ashley Panter
  • On July 17, 2018
Smirky face, fist bump, high five, dancing emoji, etc. At some point or another… you’ve used an emoji. And if you haven’t, you can’t ignore them any longer—emoji are here to stay. They gravitated towards social media and now they’re a regular fixture even in email communications (even though you won’t find emoji images in […]
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SBDC Publication Wins LACP Vision Award

  • Posted by Ashley Panter
  • On July 16, 2018
The UGA SBDC’s 2018 Small Business and Its Impact on Georgia publication was named the Bronze 2018 LACP Vision Award Winner, which is administered and judged by the League of American Communications Professionals. The LACP was established in 2001 in order to create a forum within the public relations industry that facilitates discussion of best-in-class practices […]
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