Social Media Privacy

  • Posted by Marketing Intern
  • On July 7, 2015
Social networking giant Facebook has received much criticism over the past few years due to its decline of organic reach, affecting both companies and users. Unfortunately, things aren’t getting better – a recent study in March 2015 by Locowise revealed that a measly 2.6% of Facebook Page posts are seen organically by their fans. Obviously […]
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Advertising Success Depends on Frequency and Reach

  • Posted by Marketing Intern
  • On March 26, 2015
Picture yourself pushing a shopping cart down the aisles of your favorite grocery store. Perhaps you have a shopping list, perhaps you don’t. As you are pushing the shopping cart there are various factors at work that impact your buying decisions. Pricing is a strong factor. Brand preference of your spouse always counts. There is […]
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Selling to Seniors

  • Posted by Marketing Intern
  • On March 23, 2015
Would you like to have a growing market of wealthy customers identified who are brand loyal, have wealth, and are discriminating consumers? Two groups in this category might be labeled “traditional seniors” (those already 50+) and “new seniors” (those about to be 50), but NEVER call either group elderly. Traditional seniors now total 93,600,000 (28 […]
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Choosing the Right Accountant for Your Small Business

  • Posted by Marketing Intern
  • On February 9, 2015
As with any key employee, choosing the right accountant for your small business is one of the most important hiring decisions you can make. The fact is that access to accurate and timely financial information can mean the difference between success and failure. Unfortunately, many small business owners do not consider selecting their accountant to […]
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SBDC Offers New Resource for Data Driven Decision Making

  • Posted by Marketing Intern
  • On January 30, 2015
The Georgia SBDC began using Esri’s Business Analyst Online (BAO) for business research and market analysis early in 2014. With BAO, the SBDC has been able to create business reports and perform analyses for specific areas with the most up to date data available. BAO has a wide range of data available with numerous report […]
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StartSmart

  • Posted by Marketing Intern
  • On January 8, 2015
Smart Steps to Launch Your New Business Owning your own business is the American dream. Building it to withstand the test of time requires a unique set of tools. SBDC StartSmart™ provides the resources, support, and motivation to put your dream within reach. SBDC StartSmart™ provides the tools to: Evaluate your concept and develop plans […]
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