Campaign Approach to Marketing Feeds Sales at Atlanta Pizzeria

Posted by Ashley Panter
On September 5, 2017

Slice Pizzeria, tucked away on Poplar Street in downtown Atlanta, celebrated its tenth anniversary in November 2016. Its business partners Brian Agee and Karen Smiley moved from their first pizzeria in the West End to Georgia State University’s western boundary in 2006, hoping to serve more students, tourists and conventioneers. “It was a very slow […]

Get Your Business Online, Even if You Don’t Have a Website

Posted by IT Support
On September 1, 2017

According to Google’s “Let’s Put Our Cities On the Map” program, 4 out of 5 consumers use search engines to find local business information. That may not be surprising news to you as a consumer. What is the first thing you do when you need to find something? Chances are, you pull out your cell phone […]

Increase Sales Using Consistent Follow-up

Posted by Stacy Johnson
On June 22, 2017

I find it most perplexing when I am meeting with clients and they say their sales are not going very well. When I ask them what is happening, they say they called once, they left a message and they never heard back from their prospect. Follow up is so very important to building the customer […]

Customer Service: A Tale of Two Corporate Giants

Posted by Stacy Johnson
On June 15, 2017

As a SBDC Consultant, I consider myself a “business nerd,” someone that studies the best practices in business development, marketing and sales to try and offer my clients cutting edge advice to help them successfully start and grow their companies. Because of this, it is intriguing to me when I encounter exceptionally good or bad […]

Turn Your Marketing Inside Out

Posted by Ashley Panter
On June 15, 2017

If this was 1970 and you were looking to drive new sales of your product or service, you’d likely start by sitting down in your wood paneled conference room with the chain smoking marketing team. Your discussion would center on what billboards, magazine ads, newspaper ads, and radio spots to purchase to get your message […]

Increase Local Google Search Results in Four Easy Steps

Posted by Stacy Johnson
On June 15, 2017

What is Google My Business and why should you care? Google My Business is the most important building block for any businesses local marketing campaign. It is free, easy to set up and increases the likelihood of your business coming up in a search result organically. One of the most critical elements of Google being […]

Build Your Customer Profile

Posted by Liz Overstreet
On June 15, 2017

There is not a business out there that sells its products or services to everyone. I find this shocking, but some people really don’t like chocolate. So, if you aren’t selling to everyone, who exactly are you selling to? The 80/20 rule suggests that 80% of your sales are coming from 20% of your customers. […]

Networking and Lead Generation in Today’s Digital World

Posted by Geoffrey Loften
On June 5, 2017

I often talk to small business owners about the importance of networking for lead generation. And often times, I am met with resistance as the business owner recalls the countless networking events he has attended, that were not enjoyable, and from which no new doors were opened. The reason for this is his networking activities […]

Page 3 of 9‹1 234 5 ›»

Scroll