Full-day event, packed with innovative sessions led by industry leaders from UPS, MailChimp, Cox Media, Google and much more! The must attend conference for anyone who wants to learn from the experts how to utilize the latest digital marketing trends to increase sales and brand awareness.
COST: $149 (register before 3/22 for our Early Bird pricing of $99)
Includes breakfast, lunch, and all materials.
Small business owners, key employees, professionally managed businesses and anyone who wants to learn from the experts how to utilize the latest trends in digital marketing to increase sales and brand awareness.
8:00 AM – 8:30 AM:
Registration and Breakfast
8:30 AM – 8:40 AM:
Welcome and Introduction – Drew Tonsmeire, UGA SBDC at KSU and sponsor
8:40 AM – 9:25 AM:
SQUIRREL! Balancing Focus with Innovation in Digital Marketing –
Jeremy Melis, Director of Digital and Small Business Marketing, UPS
9:40 AM – 10:25 AM:
Create a Comprehensive Digital Marketing Strategy –
Pete Stafford, Director of Product Management, Cox Media Group
10:40 AM – 11:25 AM:
Enhance Customer Experience with Personalization & Automation – Kelly Vaughn, MailChimp Partner and Founder of The Taproom Agency
11:40 AM – 12:30 PM:
Lunch Topic: Create Thumb-Stopping Videos for Your Business –
Amani Channel, Writer/Producer, Fox 5 Atlanta
12:30 PM – 1:15 PM:
Digital Marketing Panel
1:30 PM – 2:15 PM:
Paid Social Media Advertising Metrics – Jessica Ludolph, Aware Media, former Client Partner Facebook & Instagram
2:30 PM – 3:15 PM:
Using Data to Drive Growth – Demming Bass, Grow With Google Speaker
3:25 PM – 3:30 PM:
Wrap Up
