Ignite Small Business Academy

The Ignite Small Business Academy, in partnership with Atlanta Housing, is a unique program designed for executives of established and growing small businesses to position their company for greater professional opportunities.


Business owners will learn strategies, best practices, and different perspectives on how to strengthen their business for future growth opportunities and stretch their capacity for long-term success. Additionally, each attendee will have the opportunity to work 1-on-1 with a UGA SBDC Business Consultant to assist them with implementing the best practices learned in the sessions.


Module 1: Strategic Growth Planning

Sustainable and effective growth doesn’t happen by accident. Business owners have to make strategic and intentional decisions that require careful considerations of internal and external factors. The module will examine your operating environment, document company vision and goals, and develop growth strategies based on a thorough assessment of your company’s strengths, weaknesses, opportunities, and threats.

Module 2: Marketing Strategies

Understanding how procurement buyers in large organizations make decisions is essential to successfully positioning your company. Learn to identify the right opportunities, connect with the right contacts, and secure valuable contracts using the effective marketing, sales and business development tactics.

Module 3: Financial Planning & Management

It is possible to be overwhelmed by your own success, especially if your financial structure is not prepared for business at this level. Learn how to analyze your company’s financial condition and develop strategies to improve profits and cash flow. Create a financial plan to ensure your contracts will be profitable and sustainable.

Module 4: Procurement Best Practices

Providing products and services to complex government agencies is a major endeavor that requires intentional strategic positioning and planning. You will explore what it means to be a supplier to a government agency and what is required for you to succeed in that environment.

Special thanks to our partner:

Cost: $395 $0*


*In order to help small businesses recover from the effects of COVID-19, the University of Georgia Small Business Development Center is currently offering all of its continuing education programming at no direct charge to small business owners, employees and prospective business owners for calendar year 2020 thanks to special funding from the CARES Act.

No programs available

Program Disclaimer

This is strictly a training program. Acceptance, participation, or completion of this training program does not now or in the future guarantee a contractual agreement with UGA SBDC, Atlanta Housing Authority, or any other external organization or government agency.


All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.