Digital Marketing Workshop: Crafting the Perfect Strategy

Description

Crafting the Perfect Digital Marketing Strategy:

With so many ways to market your business, it’s easy to become overwhelmed. Should you do social media? Newspaper ads? Mailers? It’s all you can do to stay ahead of the daily activity of running your business, let alone finding the best way to market.

Fortunately, crafting a winning digital marketing strategy is easy if you understand just three things: who you are, who your customers are, and where they are.

This half day workshop will take a deep dive into these three key areas of digital marketing strategy, using key concepts from Traction by Gabriel Weinberg and Justin Mares and Start with Why by Simon Sinek to help you craft a digital marketing strategy that works for your business. This class will be an interactive workshop. We encourage you to bring your laptops to begin working on your new strategy right away.

COST: $49.00
HOURS: 4

Additional Info.

Topics Covered:

  1. Discovering your ‘why’
  2. Finding who your customer is, and how they want to be marketed to
  3. Discussing the 19 traction channels of digital and offline marketing
  4. Selecting the best digital channels for your business
  5. Relational versus Transactional media options

Every Participant Receives:

  1. A copy of Traction: How Any Startup Can Achieve Explosive Growth by Gabriel Weinberg and Justin Mares
  2. Custom “Right Target, Right Message, Right Medium” workbook
  3. Lunch and refreshments

Upcoming Courses

August
Waycross  (Community Room)
August 28
09:00 AM to 04:00 PM
August 28
➕ More details
Waycross  (Community Room)
August 28
09:00 AM to 04:00 PM


Email us for more details or call 9122647343.
September
Valdosta  (VSU University Center )
September 26
08:30 AM to 04:00 PM
September 26
➕ More details
Valdosta  (VSU University Center )
September 26
08:30 AM to 04:00 PM


Email us for more details or call 2292453738.
September 30
➕ More details
September 30
09:00 AM to 01:00 PM


Email us for more details or call 6784665100.
November
November 01
➕ More details
November 01
09:00 AM to 04:00 PM
Rev your digital marketing engine! Accelerate Your Digital Marketing is an interactive course designed to teach small business owners and key employees how to be successful in the digital landscape. Early Bird Discount available!


Email us for more details or call 7065692651.