Digital Marketing Workshop: Crafting the Perfect Strategy

Description

Crafting the Perfect Digital Marketing Strategy:

With so many ways to market your business, it’s easy to become overwhelmed. Should you do social media? Newspaper ads? Mailers? It’s all you can do to stay ahead of the daily activity of running your business, let alone finding the best way to market.

Fortunately, crafting a winning digital marketing strategy is easy if you understand just three things: who you are, who your customers are, and where they are.

This half day workshop will take a deep dive into these three key areas of digital marketing strategy, using key concepts from Traction by Gabriel Weinberg and Justin Mares and Start with Why by Simon Sinek to help you craft a digital marketing strategy that works for your business. This class will be an interactive workshop. We encourage you to bring your laptops to begin working on your new strategy right away.

COST: $49.00
HOURS: 4

Additional Info.

Topics Covered:

  1. Discovering your ‘why’
  2. Finding who your customer is, and how they want to be marketed to
  3. Discussing the 19 traction channels of digital and offline marketing
  4. Selecting the best digital channels for your business
  5. Relational versus Transactional media options

Every Participant Receives:

  1. A copy of Traction: How Any Startup Can Achieve Explosive Growth by Gabriel Weinberg and Justin Mares
  2. Custom “Right Target, Right Message, Right Medium” workbook
  3. Lunch and refreshments

Upcoming Courses

March
Hazlehurst  (The Big House)
March 19
11:30 AM to 01:00 PM
March 19
➕ More details
Hazlehurst  (The Big House)
March 19
11:30 AM to 01:00 PM
Digital marketing is everyone’s favorite topic these days.  But the internet is more than just memes and funny cat videos. 

In the class, we’ll cover the following Digital Marketing strategies: 

• The critical first step you’re missing in your marketing plan
• What purple cows have to do with marketing
• How the “inbound” movement is turning things upside down
• Facebook tips and tricks
• Free tools you can start using TODAY


Email us for more details or call 9123754543.
March 21
➕ More details
March 21
09:00 AM to 01:00 PM
YOU WILL LEAVE THIS HANDS-ON WORKSHOP WITH A DIGITAL
MARKETING ROADMAP YOU CAN TAKE BACK TO YOUR BUSINESS AND BUILD ON.

8:30am Breakfast, Check-In
9am MAPPING IT OUT: A digital marketing roadmap strategy that fits your business, 
10am WISH YOU WERE HERE: Use email marketing a great content to connect with customers, 
11am I SPY SOMETHING THAT STARTS WITH SEO: Can you customers fi nd you online?, 
12pm ROUTES TO CONSIDER: Instagram, Pinterest, LinkedIn, video media... which are right for you?, 


Email us for more details or call 7066222006.
April
Kennesaw  (KSU Center Room 400)
April 04
08:00 AM to 04:00 PM
April 04
➕ More details
Kennesaw  (KSU Center Room 400)
April 04
08:00 AM to 04:00 PM


Email us for more details or call 4705786450.
April 11
➕ More details
Morrow  (TBA)
April 11
09:00 AM to 01:00 PM


Email us for more details or call 6784665100.
August
Digital Marketing for 2020
August 16
08:30 AM to 04:30 PM
August 16
➕ More details
Digital Marketing for 2020
August 16
08:30 AM to 04:30 PM


Email us for more details or call 9126513200.
September
September 30
➕ More details
Morrow  (TBA)
September 30
09:00 AM to 01:00 PM


Email us for more details or call 6784665100.