13 Seconds…

  • Posted by Mark Lupo
  • On November 29, 2016
By Mark Lupo, CBCP Back in the late fall of 2014, our UGA SBDC team conducted a tour of our service area of 11 counties in southwest Georgia.  Traveling through several counties, our travels put us in Meriwether County for the lunchtime hour and we decided to have lunch at the Bullock House. Many of […]
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Gratitude

  • Posted by Ashley Panter
  • On November 22, 2016
Customers are the life blood of any business and owners sometimes forget to say “thank you” on a regular basis. You may have several customers that have been with you since you first opened your doors. When was the last time you reached out and sincerely thanked them for their support of your business? With Thanksgiving approaching this week, my thoughts turn to gratitude.
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Good Cybersecurity Can Be Good Marketing

  • Posted by Ashley Panter
  • On November 3, 2016
Recent research conducted by IBM among global boardroom and C-suite executives in 28 countries found that better cybersecurity is among their top technology priorities. But while CMOs “are key drivers of digital-based growth for most organizations, many are not in the habit of working with the CIO, and are certainly not in the habit of working […]
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Targeting Your Customers

  • Posted by Kinsey Terry
  • On July 18, 2016
A lot of business owners feel that they have to market to the whole world – or at least their whole city/county/community.  It scares them to consciously make a decision not to market to some segment (or segments) of their universe. As small business owners, we don’t have huge marketing budgets.  So, it really is […]
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Are you a Grasshopper or an Ant?

  • Posted by Stacy Johnson
  • On July 12, 2016
A favorite of mine is the story of The Grasshopper and The Ant. If you do not recall, the premise of the fable is that the Grasshopper is enjoying the summer day, hopping, chirping and singing away when the Ant passes by, working away, storing food. The Grasshopper asks the Ant why it is working so hard when everything is so easy, foods plentiful, and states that the Ant should be enjoying the sunshine. The Ant replies that he is planning for the winter, by continuing to work when everything was going well. Of course, winter comes and the Ant is well prepared while the Grasshopper is out in the cold, starving. The moral of the story is:
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Maximum Service – Augusta 2016

  • Posted by Rebecca Kruckow
  • On December 22, 2015
Coming in 2016, participants can begin a five week series of courses/workshops to elevate your business through better customer service. Maximum Service Course Overview The learning objectives for the participants in Max Service are to familiarize them with the basics of customer service and provide positive outcomes in the customer service experience in many settings – […]
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It’s Not The What, But The Why

  • Posted by Ashley Panter
  • On October 6, 2015
The age of the infomercial seems to be at a close. Current trends are showing consumers are looking for authenticity and vulnerability from the business with which they shop. This need or desire for authenticity or “realism” is evident with the vast amount of reality television shows such as The Bachelor, Real Housewives of Beverly […]
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Aim to Please

  • Posted by Kinsey Terry
  • On August 31, 2015
Have you ever seen the bathroom sign that says, “We aim to please.  You aim too, please”? Over the 4th of July of weekend, while traveling with the family, I had a customer service experience worth sharing. It all began, as so many road trips do, with a pre-departure oil change and tire rotation.  Trying […]
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