Financial Figures You Should Monitor

  • Posted by Ashley Panter
  • On July 24, 2018
As a business consultant, I get to help people grow their businesses. The first meeting I have with clients typically starts with them telling me about their business. I watch them light up as they talk about their mission and vision and how far they have come. When I shift the conversation over to their […]
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Understanding Gross Margin

  • Posted by Ashley Panter
  • On March 2, 2016
Ignoring your financial statement is like ignoring the health of your business. Startups and new business owners often overlook understanding gross margin. This can have a direct impact on your ability to effectively manage a growing business, price your products, and most importantly, make a profit.   Gross Margin Overview The gross margin represents the […]
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Steps to Effectively Using Financial Ratios

  • Posted by Marketing Intern
  • On February 9, 2015
Business owners are intently interested in how well their business is doing. The most likely way to determine the status of a business is by analyzing the financial data and that means crunching the numbers. How one “crunches” the numbers can lead to completely different conclusions about the performance of a company. The basics of […]
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Don’t Be Intimidated By Financial Documents

  • Posted by Liz Overstreet
  • On June 6, 2011
I have always been surprised by how many business owners don’t use their financial statements to manage their business. But over the years, I have come to understand why. It’s because they don’t really understand those statements. One of the first things I tell business owners when teaching them about financial statements is that looking […]
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